{"id":766,"date":"2023-07-04T07:10:00","date_gmt":"2023-07-04T07:10:00","guid":{"rendered":"https:\/\/eperi.com\/?p=766"},"modified":"2025-09-17T14:38:47","modified_gmt":"2025-09-17T14:38:47","slug":"datenschutzkonforme-marketing-automation","status":"publish","type":"post","link":"https:\/\/eperi.com\/de\/newsroom\/blog\/datenschutzkonforme-marketing-automation\/","title":{"rendered":"Datenschutzkonforme Marketing Automation: So Nutzen Sie Tools ohne Kompromisse"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"766\" class=\"elementor elementor-766\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-936024a e-flex e-con-boxed e-con e-parent\" data-id=\"936024a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bf883d6 elementor-widget elementor-widget-tertiaryStage\" data-id=\"bf883d6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"tertiaryStage.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"tertiaryStage top_padding_56 \">\n\t\t\t<div>\n\t\t\t\t\t\t\t\t<h1 class=\"title_size_1 top_margin_12 teaserHeadline\">DATENSCHUTZKONFORME MARKETING AUTOMATION: SO NUTZEN SIE TOOLS OHNE KOMPROMISSE<\/h1>\n\t\t\t<\/div>\n\n\t\t\t<div class=\"top_margin_40 teaser-wrapper\">\n\t\t\t\t<div class=\"style-element\">\n\t\t\t\t\t<div class=\"copy_medium\" style=\"width:100%; max-width:450px\">Marketing Automation bietet zahlreiche Vorteile f\u00fcr Unternehmen, doch der Datenschutz ist eine Herausforderung. Erfahren Sie, wie Sie mit dem eperi\u00ae Gateway Ihre Daten in HubSpot sichern und DSGVO-konform bleiben.<\/div>\n\t\t\t\t\t<div class=\"top_margin_24 stageLinks\">\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<div style=\"position:absolute; top:0px; left:0px; background-color:#00B4B4; width:4px; height:24px; border-radius: 0 0 4px 0\"><\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\t<div class=\"teaserImage\">\n\t\t\t\t<div><img decoding=\"async\" src=\"https:\/\/eperi.com\/wp-content\/uploads\/2024\/04\/Graphic.png\" alt=\"\" class=\"default_image border_radius_24\"><\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-122a492f e-flex e-con-boxed e-con e-parent\" data-id=\"122a492f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-933ea05 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"933ea05\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7b2e0dfe e-con-full e-flex e-con e-child\" data-id=\"7b2e0dfe\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3262d53d elementor-widget elementor-widget-post-info\" data-id=\"3262d53d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-7065232 elementor-inline-item\" itemprop=\"author\">\n\t\t\t\t\t\t<a href=\"https:\/\/eperi.com\/de\/author\/ricardo-izzieperi-com\/\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-pen-nib\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-author\">\n\t\t\t\t\t\t\t\t\t\tRicardo Izzi\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t<\/li>\n\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-432626c elementor-inline-item\" itemprop=\"datePublished\">\n\t\t\t\t\t\t<a href=\"https:\/\/eperi.com\/de\/2023\/07\/04\/\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-calendar-alt\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-date\">\n\t\t\t\t\t\t\t\t\t\t<time>Juli 4, 2023<\/time>\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t<\/li>\n\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-391e0d6 elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-tags\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<a href=\"https:\/\/eperi.com\/de\/category\/newsroom\/blog\/\" class=\"elementor-post-info__terms-list-item\">blog<\/a>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-34dcecc7 elementor-widget elementor-widget-betterdocs-reading-time\" data-id=\"34dcecc7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"betterdocs-reading-time.default\">\n\t\t\t\t\t<div class=\"reading-time betterdocs\">\n\t<p>\n\t\t<svg width=\"14\" viewBox=\"0 0 14 15\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n\t\t\t<mask id=\"mask0_6195_23752\" style=\"mask-type:alpha\" maskUnits=\"userSpaceOnUse\" x=\"0\" y=\"0\">\n\t\t\t<rect y=\"0.5\" width=\"14\" height=\"14\" fill=\"#D9D9D9\"\/>\n\t\t\t<\/mask>\n\t\t\t<g mask=\"url(#mask0_6195_23752)\">\n\t\t\t<path d=\"M8.92508 10.241L9.74175 9.42435L7.58341 7.26602V4.58268H6.41675V7.73268L8.92508 10.241ZM7.00008 13.3327C6.19314 13.3327 5.4348 13.1796 4.72508 12.8733C4.01536 12.5671 3.398 12.1514 2.873 11.6264C2.348 11.1014 1.93237 10.4841 1.62612 9.77435C1.31987 9.06463 1.16675 8.30629 1.16675 7.49935C1.16675 6.6924 1.31987 5.93407 1.62612 5.22435C1.93237 4.51463 2.348 3.89727 2.873 3.37227C3.398 2.84727 4.01536 2.43164 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elementor-element-6fbba119 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"6fbba119\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3cc01c0 e-flex e-con-boxed e-con e-parent\" data-id=\"3cc01c0\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-2b1dff4 e-con-full e-flex e-con e-child\" data-id=\"2b1dff4\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-675e23a elementor-widget elementor-widget-richText\" data-id=\"675e23a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"richText.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n\n\n        <style>\n            .customBulletList ol {\n                list-style-type: decimal;\n                padding-left: 30px;\n            }\n\n            .customBulletList ol li {\n                padding-left: 5px;\n                margin-bottom: 16px;\n\n            }\n\n            .customBulletList ul {\n                list-style: none;\n                padding-left: 0;\n            }\n\n            .customBulletList ul li {\n                display: flex;\n                align-items: start;\n                gap: 30px;\n                margin-bottom: 16px;\n            }\n\n            .customBulletList ul li .listIcon {\n                width: 24px;\n                height: 24px;\n\n            }\n\n            .customBulletList ul li svg {\n                width: 24px !important;\n                fill: #00B4B4;\n                margin-top: 0px;\n\n            }\n\n            .customBulletList ol li .listIcon {\n                display: none !important\n            }\n\n            .customBulletList li a {\n                display: inline-flex !important;\n                text-decoration: underline !important;\n                color: #00B4B4;\n            }\n\n            .richText a {\n                color: #00B4B4;\n                text-decoration: underline;\n            }\n\n            .richText p {\n                margin: 0;\n                margin-bottom: 20px;\n            }\n\n            .richText p:last-child {\n                margin-bottom: 0 !important;\n            }\n        <\/style>\n        <div class=\"richText customBulletList copy_medium text-color\"><p>In der heutigen digitalen Welt, in der Kundenkontakte und -interaktionen \u00fcber verschiedene Kan\u00e4le stattfinden, ist es f\u00fcr Unternehmen entscheidend, effektives Marketing zu betreiben. Dabei spielen Marketing Automation-Tools eine immer wichtigere Rolle. Doch w\u00e4hrend die Automatisierung von Marketingprozessen viele Vorteile bietet, ist es ebenso wichtig, die Sicherheit personenbezogener Daten zu gew\u00e4hrleisten. In diesem Blogartikel m\u00f6chten wir Ihnen zeigen, was Marketing Automation ist, welche Vorteile sie f\u00fcr Unternehmen bietet und wie Sie Ihre personenbezogenen Daten in HubSpot mit dem eperi\u00ae Gateway sch\u00fctzen k\u00f6nnen.<\/p><h2>WAS IST MARKETING AUTOMATION?<\/h2><p>\u00a0<\/p><p>Marketing Automation bezieht sich auf die Nutzung von Softwareplattformen wie HubSpot, um Marketingaktivit\u00e4ten zu automatisieren und den Kundendialog zu personalisieren. Mit Marketing Automation k\u00f6nnen Unternehmen Leads generieren, pflegen und in zahlende Kunden umwandeln, indem sie gezielte Kampagnen erstellen, automatisierte Workflows einrichten und den Erfolg ihrer Marketingaktivit\u00e4ten messen. Laut einer Studie von Nucleus Research hat der Einsatz von Marketing Automation bei befragten Unternehmen zu einer Steigerung der Benutzerproduktivit\u00e4t, der Lead-Generierung und der Kundenbindung um 148 % gef\u00fchrt.<\/p><h3>Vorteile von Marketing Automation f\u00fcr Unternehmen:<\/h3><ul><li><div class=\"listIcon\"><\/div>Effizienzsteigerung: Durch Automatisierung wiederkehrender Aufgaben k\u00f6nnen Marketingteams ihre Zeit und Ressourcen effizienter nutzen und sich auf strategische Initiativen konzentrieren.<\/li><li><div class=\"listIcon\"><\/div>Personalisierung: Marketing Automation erm\u00f6glicht die Erstellung und Bereitstellung von personalisierten Inhalten und Angeboten, um Kunden gezielt anzusprechen und das Kundenerlebnis zu verbessern.<\/li><li><div class=\"listIcon\"><\/div>Lead-Nurturing: Mit automatisierten Workflows k\u00f6nnen Unternehmen potenzielle Kunden mit relevanten Informationen und Angeboten ansprechen und den Verkaufsprozess unterst\u00fctzen.<\/li><li><div class=\"listIcon\"><\/div>Datenbasierte Entscheidungen: Marketing Automation-Tools liefern detaillierte Analysen und Einblicke, die es Unternehmen erm\u00f6glichen, den Erfolg ihrer Marketingkampagnen zu messen und fundierte Entscheidungen zu treffen.<\/li><\/ul><h2>WELCHE HERAUSFORDERUNGEN AN DEN DATENSCHUTZ ERGEBEN SICH BEI DER NUTZUNG VON MARKETING AUTOMATION?<\/h2><p>\u00a0<\/p><p>Eine der gr\u00f6\u00dften Herausforderungen bei der Nutzung von Marketing Automation liegt im Datenschutz. Nach der Aufhebung des Privacy-Shield-Abkommens im Juli 2020 durch den Europ\u00e4ischen Gerichtshof (EuGH) ist der Transfer personenbezogener Daten in die USA gem\u00e4\u00df der Datenschutzgrundverordnung (DSGVO) nicht mehr vereinbar. Die US-Gesetzeslage erm\u00f6glicht den US-Beh\u00f6rden den Zugriff auf alle Daten, die sich im Besitz und unter Kontrolle von US-Unternehmen befinden, ohne richterlichen Beschluss. Dies stellt ein Problem dar, da das Datenschutzniveau in den USA als unzureichend angesehen wird.<\/p><h3>MIT EPERI\u00ae STELLEN SIE DEN DATENSCHUTZKONFORMEN EINSATZ VON HUBSPOT SICHER!<\/h3><p>\u00a0<\/p><p>Um den datenschutzkonformen Einsatz von Marketing Automation Tools wie HubSpot zu gew\u00e4hrleisten, bietet eperi\u00ae eine L\u00f6sung an. Das eperi\u00ae Gateway verschl\u00fcsselt und tokenisiert personenbezogene Daten in HubSpot, der beliebtesten Marketing Automation Software. Mit dem eperi\u00ae REST Protection Proxy k\u00f6nnen Policies f\u00fcr einzelne REST-Endpunkte in HubSpot konfiguriert werden, um die Sicherheit zu gew\u00e4hrleisten. Funktionen wie die Suche bleiben trotz Verschl\u00fcsselung und Tokenisierung auf Feldebene weiterhin verf\u00fcgbar.<\/p><p>Mit eperi\u00ae k\u00f6nnen Unternehmen weiterhin alle leistungsstarken Marketing-Automatisierungsfunktionen von HubSpot nutzen und gleichzeitig sicherstellen, dass die Daten ihrer Kunden und Partner gesch\u00fctzt sind. Durch die rechtskonforme Nutzung von HubSpot k\u00f6nnen Unternehmen Reputationssch\u00e4den vermeiden und die Vorgaben der DSGVO erf\u00fcllen.<\/p><p><strong>Fazit:<\/strong><\/p><p>Marketing Automation ist ein unverzichtbares Instrument f\u00fcr erfolgreiche Marketingkommunikation. Es erm\u00f6glicht Unternehmen, individuellere Kundenerlebnisse zu schaffen und ihre Marketing- und Vertriebsprozesse effizienter zu gestalten. Allerdings ist es wichtig, den Datenschutz im Blick zu behalten und datenschutzkonforme L\u00f6sungen wie das eperi\u00ae Gateway zu nutzen, um die Sicherheit personenbezogener Daten zu gew\u00e4hrleisten.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6223d7a elementor-widget elementor-widget-primaryButton\" data-id=\"6223d7a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"primaryButton.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n                    <div class=\"button button_light_primary\">\n                                <a href=\"https:\/\/eperi.com\/de\/use-cases\/nach-anwendung\/eperi-secure-anyapp\/\" class=\"button_link\" id=\"\">\n                    Erfahren Sie mehr \u00fcber den eperi REST Protection Proxy                <\/a>\n            <\/div>\n        \n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-384d385e e-con-full e-flex e-con e-child\" data-id=\"384d385e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3eb9cc69 elementor-widget elementor-widget-richText\" data-id=\"3eb9cc69\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"richText.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n\n\n        <style>\n            .customBulletList ol {\n                list-style-type: decimal;\n                padding-left: 30px;\n            }\n\n            .customBulletList ol li {\n                padding-left: 5px;\n                margin-bottom: 16px;\n\n            }\n\n            .customBulletList ul {\n                list-style: none;\n                padding-left: 0;\n            }\n\n            .customBulletList ul li {\n                display: flex;\n                align-items: start;\n                gap: 30px;\n                margin-bottom: 16px;\n            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customBulletList copy_medium text-color\"><h2>Hat Ihnen dieser Artikel gefallen?<\/h2><p><br \/>Dann jetzt liken oder mit Kollegen, Gesch\u00e4ftspartnern sowie Freunden teilen.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7b59a358 e-grid e-con-full e-con e-child\" data-id=\"7b59a358\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-13777c8e elementor-share-buttons--shape-rounded elementor-share-buttons--view-icon-text elementor-share-buttons--skin-gradient elementor-grid-0 elementor-share-buttons--color-official elementor-widget elementor-widget-share-buttons\" data-id=\"13777c8e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"share-buttons.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-grid\" role=\"list\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_email\" role=\"button\" tabindex=\"0\" aria-label=\"Share on email\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<i class=\"fas fa-envelope\" aria-hidden=\"true\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-share-btn__text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__title\">\n\t\t\t\t\t\t\t\t\t\tEmail\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_facebook\" role=\"button\" tabindex=\"0\" aria-label=\"Share on facebook\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<i class=\"fab fa-facebook\" aria-hidden=\"true\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-share-btn__text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__title\">\n\t\t\t\t\t\t\t\t\t\tFacebook\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_linkedin\" role=\"button\" tabindex=\"0\" aria-label=\"Share on linkedin\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<i class=\"fab fa-linkedin\" aria-hidden=\"true\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-share-btn__text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__title\">\n\t\t\t\t\t\t\t\t\t\tLinkedIn\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_x-twitter\" role=\"button\" tabindex=\"0\" aria-label=\"Share on x-twitter\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<i class=\"fab fa-x-twitter\" aria-hidden=\"true\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-share-btn__text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__title\">\n\t\t\t\t\t\t\t\t\t\tX\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-55766a2c elementor-widget elementor-widget-shortcode\" data-id=\"55766a2c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\">\t\t<div class=\"wpulike wpulike-default \" ><div class=\"wp_ulike_general_class wp_ulike_is_restricted\"><button type=\"button\"\n\t\t\t\t\taria-label=\"Like Button\"\n\t\t\t\t\tdata-ulike-id=\"766\"\n\t\t\t\t\tdata-ulike-nonce=\"8da2b4d3d0\"\n\t\t\t\t\tdata-ulike-type=\"post\"\n\t\t\t\t\tdata-ulike-template=\"wpulike-default\"\n\t\t\t\t\tdata-ulike-display-likers=\"0\"\n\t\t\t\t\tdata-ulike-likers-style=\"default\"\n\t\t\t\t\tclass=\"wp_ulike_btn wp_ulike_put_image wp_post_btn_766\"><\/button><span class=\"count-box wp_ulike_counter_up\" data-ulike-counter-value=\"0\"><\/span>\t\t\t<\/div><\/div>\n\t\n<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7e92712c e-flex e-con-boxed e-con e-parent\" data-id=\"7e92712c\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-5df1e2d5 e-grid e-con-boxed e-con e-child\" data-id=\"5df1e2d5\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-58f5609 e-con-full e-flex e-con e-child\" data-id=\"58f5609\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2273bfd1 elementor-widget elementor-widget-h2\" data-id=\"2273bfd1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"h2.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n        <!-- <div style=\"background-color:red; color:white; display:inline; padding:0px 5px\">H2 Headline<\/div> -->\n        <h2 class=\"title_size_2 headline-color\">Wissen, das sch\u00fctzt \u2013 Ihre n\u00e4chste Ma\u00dfnahme f\u00fcr mehr Datensicherheit<\/h2>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6f1c50cf elementor-widget elementor-widget-richText\" data-id=\"6f1c50cf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"richText.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n\n\n        <style>\n            .customBulletList ol {\n                list-style-type: decimal;\n                padding-left: 30px;\n            }\n\n            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elementor-element-4ee34804 elementor-widget elementor-widget-primaryButton\" data-id=\"4ee34804\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"primaryButton.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n                    <div class=\"button button_light_primary\">\n                                <a href=\"https:\/\/eperi.com\/de\/info-hub\/downloads\/\" class=\"button_link\" id=\"\">\n                    Jetzt informieren &amp; kostenlos herunterladen                <\/a>\n            <\/div>\n        \n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5a43e950 elementor-widget elementor-widget-image\" data-id=\"5a43e950\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<!-- <div style=\"background-color:red; color:white; display:inline; padding:0px 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Erfahren Sie, wie Sie mit dem eperi\u00ae Gateway Ihre Daten in HubSpot sichern und DSGVO-konform bleiben.<\/p>\n","protected":false},"author":6,"featured_media":2261,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[13],"tags":[],"class_list":["post-766","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Datenschutzkonforme Marketing-Automation<\/title>\n<meta name=\"description\" content=\"Erfahren Sie, wie Sie Marketing Automation mit HubSpot datenschutzkonform nutzen und Ihre Daten mit dem eperi\u00ae Gateway sch\u00fctzen, ohne Kompromisse einzugehen.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, 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